(ST. JOSEPH, MO) December 17, 2010 - Boehringer Ingelheim Vetmedica, Inc. has unveiled a new packaging design for Pyramid® 5. The Pyramid brand of vaccines was acquired by Boehringer Ingelheim Vetmedica, Inc. in

late 2009 and the product has been sold in the Fort Dodge packaging until now. Pyramid 5 is the first product from the Pyramid family to be presented in the new package. The new box is still the familiar yellow, but the design now aligns Pyramid 5 more closely with the rest of the Boehringer Ingelheim Vetmedica family of products. Although the packaging for Pyramid 5 has changed, you’ll still find the same powerful protection to aid in the prevention of disease caused by BRSV, BVD Types 1 and 2, PI3 and IBR. In addition, this product aids in the prevention of persistent BVD Types 1 and 2 infections of fetal calves. For more information on Pyramid 5, contact your veterinarian or Boehringer Ingelheim Vetmedica, Inc. representative.